How To Respond to Customer Reviews
When it comes to whether or not you should respond to customer ratings, the answer is almost always yes. Responding to reviews—both the negative and the positive ones—shows potential customers that you care about the people you do business with.
But we get it. Responding can be intimidating. Here are some tips to keep in mind.
Responding to Reviews: Do’s and Don’ts
- Respond in a timely manner – usually within 48 hours
- Make your responses personal and meaningful.
- Show your gratitude in the response.
- Don’t be defensive—a resolution is more important than being right.
- Don’t let negative reviews discourage you.
- Don’t respond only to negative reviews.